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By Aditya Kalra and Munsif Vengattil BENGALURU (Reuters) -India's government on Wednesday proposed that artificial intelligence and social media firms should clearly label AI-generated content to tackle the spread of deepfake and misinformation, prompted by similar moves by the European Union and China. With nearly 1 billion internet users, the stakes are high in a sprawling country of many ethnic and religious communities where fake news risks stirring up deadly strife and AI deepfake videos have alarmed officials during elections. The new rules require platforms to label AI-generated content with markers covering at least 10% of the surface area of a visual display or the initial 10% of the duration of an audio clip, placing more responsibilities on the likes of OpenAI, Meta, X and Google. Social media companies will also have to obtain a user declaration on whether uploaded information is AI-generated, and deploy reasonable technical measures to ensure checks and balances, the Indian government's draft proposal said. The rules will "ensure visible labelling, metadata traceability, and transparency for all public-facing AI-generated media," India's IT ministry said, inviting suggestions from the public and industry by November 6. GOVERNMENT WORRIED ABOUT GROWING RISKS OF AI The potential for misuse of generative AI tools "to cause user harm, spread misinformation, manipulate elections, or impersonate individuals has grown significantly," the government added. OpenAI, Google and Meta did not respond to Reuters queries. Indian courts are hearing high-profile lawsuits related to deepfakes. Bollywood stars Abhishek Bachchan and his wife Aishwarya Rai Bachchan have asked a New Delhi judge to remove and prohibit creation of AI videos infringing their intellectual property rights, and challenged YouTube's AI training policy. The rules about covering 10% of surface area are "among the first explicit attempts globally to prescribe a quantifiable visibility standard," said Dhruv Garg, founding partner at public policy research firm, Indian Governance and Policy Project. If implemented, the rules will require AI platforms in India to build in automated labelling systems to identify and mark AI-generated content at the point of creation, he added. India is emerging as a big market for AI firms. OpenAI CEO Sam Altman said in February that India was its second-largest market by number of users, which have tripled in the past year. (Reporting by Munsif Vengattil and Aditya Kalra; Editing by Andrew Heavens and Ed Osmond)

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A new campaign backed by Britain's Queen Camilla is encouraging people to check their risk of osteoporosis using a quick online tool. London (PA Media/dpa) – Britain's Royal Osteoporosis Society (ROS) charity has launched a simple three-minute online assessment to help people identify their risk of osteoporosis. This Great British Bone Check campaign has been backed by the Queen, who is a long-standing supporter of the charity, and ROS hopes this easy digital tool will help people get diagnosed and treated quicker. The initiative follows a YouGov survey, conducted for the ROS, of 2,082 adults. The results found that 79% said they had never checked their bone health and 49% were unaware that women face a higher risk of fractures after menopause. In light of this, we got in touch with Julia Thomson, nurse manager at ROS, who has highlighted five silent risk factors of osteoporosis and explained how the disease is diagnosed. What is osteoporosis? “Osteoporosis is a condition which makes bones more fragile and more likely to break,” explains Thomson. The NHS website states that it develops slowly over several years and is often only diagnosed when a fall or sudden impact causes a bone to break. Approximately 3.5 million people in the UK are estimated to have osteoporosis, according to the Royal Osteoporosis Society. “A lot of people believe that osteoporosis only affects women, but we know that men are also affected,” adds Thomson. “One in two women and 20% of men over 50 will break a bone as a result of osteoporosis.” The nurse manager also highlights that the idea that osteoporosis always causes pain is another common misconception. “It only hurts if you break something,” clarifies Thomson. “The actual fragility, having fragile bones, doesn’t hurt or cause any symptoms at all. It’s the broken bones that cause all the symptoms, problems and pain that we associate with the condition.” What are the main risk factors of osteoporosis? 1. Family history “The Great British Bone Check is all about identifying the risk factors early to prevent fractures, and these risk factors include things like family history, so if you’ve got osteoporosis in the family,” says Thomson. For example, research suggests that if one of your parents broke their hip, you are more likely to break a bone yourself, according to the Royal Osteoporosis Society. “It’s not as obvious as some of the other conditions where there is a really strong genetic link, but there seems to be family traits,” says Thomson. 2. Age We reach our peak bone health at the age of 30 and it begins to naturally decline as we get older, according to the Royal Osteoporosis Society. “We’re all building our bones during childhood and adolescence and there’s two types of cells in the bone, the cells which break bone down, and the cells which build up bone,” explains Thomson. “During our childhood and adolescence, the cells which build up bone are working more quickly than the cells which break it down to build our skeleton. “Then when we get into our 30s we plateau as both types of cells work at the same rate and in our 40s, the cells which break down the bone start to take over as the quick workers. So, we’re all starting to lose bone quite naturally as a consequence of ageing.” However, Thomson stresses that osteoporosis is not just a “disease of the elderly”. “It can affect people around menopause and, more unusually, it can also affect people a lot younger than that,” says Thomson. “But, that is usually due to something else going on which has affected their risk of osteoporosis.” 3. Gender “Osteoporosis is more common in women than men partly because women tend to build less strong bones than men to start with,” explains Thomson. “Also, during around the time of the menopause we start to lose the protective effects of oestrogen. “Oestrogen is a hormone which we produce pre-menopausally that protects our bones, and when we lose that protection our bone loss accelerates, which increases the risk of osteoporosis .” 4. Medications Certain medication like steroids can have negative impact on our bones. “Some steroids play a really important part of the management of lots of conditions like arthritis and some inflammatory bowel conditions but unfortunately they’re not good for bones. This is because steroids can impact those bone building cells and dampen their actions,” explains Thomson. “So, it’s important that when these drugs are prescribed that whoever’s prescribing them is also thinking about that person’s bone health at the same time.” 5. Lifestyle factors “Drinking too much alcohol and smoking is damaging for many health reasons, including the impact it can have on our bones,” says Thomson. “Keeping your body weight within a healthy range for your age and your height is also very important. “Limiting dietary intake to the extent that your body weight is dangerously low, for example, can have a huge impact on bone health because you won’t be getting the nutrition your bones need and often periods will stop, which is a sign that you’re not producing oestrogen, which is not good for your bones. “So, keeping active, eating a well-balanced, calcium-rich diet, not smoking and keeping alcohol consumption within the guidance we get from the government, is all going to help your bones.” How is osteoporosis officially diagnosed? “It will start with a conversation with your GP talking about the risk factors and then they may suggest a bone density scan which will show how your bone strength compares to an average,” explains Thomson. “Then if your bone density is within the range which is classified as osteoporosis, your GP may consider prescribing a drug treatment to help reduce the risk of fractures.” The following information is not intended for publication dpa pa arw

(The article has been published through a syndicated feed. Except for the headline, the content has been published verbatim. Liability lies with original publisher.)

By Aditya Kalra and Munsif Vengattil BENGALURU (Reuters) -India's government on Wednesday proposed that artificial intelligence and social media firms should clearly label AI-generated content to tackle the spread of deepfake and misinformation, prompted by similar moves by the European Union and China. With nearly 1 billion internet users, the stakes are high in a sprawling country of many ethnic and religious communities where fake news risks stirring up deadly strife and AI deepfake videos have alarmed officials during elections. The new rules require platforms to label AI-generated content with markers covering at least 10% of the surface area of a visual display or the initial 10% of the duration of an audio clip, placing more responsibilities on the likes of OpenAI, Meta, X and Google. Social media companies will also have to obtain a user declaration on whether uploaded information is AI-generated, and deploy reasonable technical measures to ensure checks and balances, the Indian government's draft proposal said. The rules will "ensure visible labelling, metadata traceability, and transparency for all public-facing AI-generated media," India's IT ministry said, inviting suggestions from the public and industry by November 6. GOVERNMENT WORRIED ABOUT GROWING RISKS OF AI The potential for misuse of generative AI tools "to cause user harm, spread misinformation, manipulate elections, or impersonate individuals has grown significantly," the government added. OpenAI, Google and Meta did not respond to Reuters queries. Indian courts are hearing high-profile lawsuits related to deepfakes. Bollywood stars Abhishek Bachchan and his wife Aishwarya Rai Bachchan have asked a New Delhi judge to remove and prohibit creation of AI videos infringing their intellectual property rights, and challenged YouTube's AI training policy. The rules about covering 10% of surface area are "among the first explicit attempts globally to prescribe a quantifiable visibility standard," said Dhruv Garg, founding partner at public policy research firm, Indian Governance and Policy Project. If implemented, the rules will require AI platforms in India to build in automated labelling systems to identify and mark AI-generated content at the point of creation, he added. India is emerging as a big market for AI firms. OpenAI CEO Sam Altman said in February that India was its second-largest market by number of users, which have tripled in the past year. (Reporting by Munsif Vengattil and Aditya Kalra; Editing by Andrew Heavens and Ed Osmond)

(The article has been published through a syndicated feed. Except for the headline, the content has been published verbatim. Liability lies with original publisher.)

BENGALURU (Reuters) -India's government on Wednesday proposed new legal obligations for artificial intelligence and social media firms to tackle a growing proliferation of deepfakes online, by mandating them to label such content as AI-generated. The potential for misuse of generative AI tools "to cause user harm, spread misinformation, manipulate elections, or impersonate individuals has grown significantly," India's IT ministry said in a press release, explaining the rationale behind the move. The proposed rules mandate social media companies to require their users to declare if they are uploading deepfake content. With nearly 1 billion internet users, the stakes are high in a sprawling country of many ethnic and religious communities where fake news risks stirring up deadly strife and AI deepfake videos have alarmed officials during elections. (Reporting by Munsif Vengattil and Aditya Kalra; Editing by Andrew Heavens and Ed Osmond)

(The article has been published through a syndicated feed. Except for the headline, the content has been published verbatim. Liability lies with original publisher.)

By James Pearson LONDON (Reuters) -The hack of Jaguar Land Rover, owned by India's Tata Motors, cost the British economy an estimated 1.9 billion pounds ($2.55 billion) and affected over 5,000 organisations, an independent cybersecurity body said in a report published on Wednesday. The report was produced by the Cyber Monitoring Centre, an independent, not for profit organisation made up of industry specialists, including the former head of Britain's National Cyber Security Centre. It said losses could be higher if there were unexpected delays to the restoration of production at the vehicle manufacturer to levels before the hack took place in August. "This incident appears to be the most economically damaging cyber event to hit the UK, with the vast majority of the financial impact being due to the loss of manufacturing output at JLR and its suppliers," the report said. JLR will report its financial results in November, according to the company's website. A spokesperson for JLR declined to comment on the report. The company started to resume manufacturing earlier this month after an almost six-week shutdown caused by the hack. The luxury carmaker has three factories in Britain that together produce about 1,000 cars per day.  The incident was one of several high-profile hacks to affect major British companies this year. Retailer Marks & Spencer lost about 300 million pounds (about $400 million) after a breach in April shut down its online services for two months. JLR, which analysts estimated was losing around 50 million pounds per week from the shutdown, was provided with a 1.5 billion pound loan guarantee by the British government in late September to help it support suppliers. The CMC, which is funded by the insurance industry and categorises the financial impact of major cybersecurity incidents affecting British businesses, ranked the JLR hack as a Category 3 systemic event, out of a scale of five.  The CMC's estimate "reflects the substantial disruption to JLR's manufacturing, to its multi-tier manufacturing supply chain, and to downstream organisations including dealerships," the report said. ($1 = 0.7451 pounds) (Reporting by James Pearson; Editing by William Maclean and Barbara Lewis)

(The article has been published through a syndicated feed. Except for the headline, the content has been published verbatim. Liability lies with original publisher.)